Information and Consumer Choice: The Value of Publicized Health Plan Ratings
Ginger Jin and Alan Sorensen
,
2
(
25
)
Journal of Health Economics
248-275
March
2006
Abstract
We use data on the enrollment decisions of federal annuitants to estimate the influence of publicized ratings on health plan choice. We focus on the impact of ratings disseminated by the National Committee for Quality Assurance (NCQA), and use our estimates to calculate the value of the information.